“Jungle Warfare: A Basic Field Guide for Christians in Sales” by Christopher A. Cunningham

I guess this would be a “specialty market” or niche book. As the name implies, it is meant specifically for those who are in sales. However, the principals the author brings out regarding daily life in the market place or public life are applicable to us all. I am rather reluctant to recommend it for everyone though, because, no doubt, there would be those who would miss the application.

Mr. Cunningham takes (literally) the pages of a World War II infantry training manual and applies the advice to the modern sales professional. Each day there is a section of the field manual, followed by Bible readings and a “Battle Plan” (the modern application). This is supplemented with a prayer and sections for personal thoughts (journaling) and prayer requests.

Each of the twenty-two daily devotionals is fairly short and should easily fit into the busiest of schedules.

This book would make a nice gift for any sales professional.      

I post these reviews as a member of Thomas Nelson’s Book Review Blogger Program. I receive a free copy of the book, but am not required to give a positive review.  Check it out at http://www.booksneeze.com

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